You have probably heard before that “print is dead”. However, the data proves otherwise. Not only are people almost 4x more likely to open direct mail versus email (Epsilon), the direct mail response rate has actually increased since 2010 (DMA). This means that when done strategically, direct mail is a great way to increase revenue…

The post Direct Mail Marketing – The Ultimate Guide for Small Businesses appeared first on .

Source: http://fitsmallbusiness.com/direct-mail/

Advertisements